Working with The Strategy Shop, we have experienced consistent results that have exceeded our expectations. Their partnership has helped us lower overall marketing and sales cost while increasing occupancy, profits and morale. We are convinced that these achievements are largely a result of Dave and his team’s sales and marketing efforts for Cypress Cove.

Dave and The Strategy Shop team have been a partner to Duncaster’s Sales & Marketing team since 2016. They work closely with the community to understand the brand, refine our positioning and develop breakthrough marketing and messaging. During the pandemic they developed innovative solutions to build occupancy and counter negative market perceptions about senior living using a unique combination of strong marketing acumen, a passion for sales and exceptional creative talent. In my 30 years of marketing and sales experience across various industries and categories, The Strategy Shop team has produced some of the most innovative solutions and best in class creative that I have encountered.

When we needed someone, Dave was able to hit the ground running. As our interim VP of Sales and Marketing, he brought decades of experience to the role. He was able to quickly immerse himself into our large, multi-faceted organization and immediately began making a difference. Dave provided meaningful leadership as we continued our post-pandemic recovery. His relentless emphasis on strategic decision-making about both sales and marketing has made Westminster Communities of Florida more successful.

It was an outstanding experience working with Dave! We were able to focus on creating the most effective work -- creative, marketing, strategic planning and analysis -- that was customized to meet our unique needs. No matter whether it was concepts, messaging, finding the stories in the data, or even sales team member training, I always felt that I had a strong partner in identifying the best possible solution!

Dave & The Strategy Shop are the consummate professionals.  A wonderful experience collaborating with and creating a positive, motivational sales environment within the organization. Dave’s creativity, forward thinking and results driven approach made a huge impact on sales and occupancy within a short period of time.

Dave Martino and his team bring an unparalleled amount of senior living expertise to our team’s sales and marketing strategy. The Strategy Shop is our one-stop partner to pull together traditional and digital marketing tactics to provide qualified lead generation and help us improve on occupancy in an ever-increasing competitive market.